Podcaster Training

Creating Promotional Clips for Your Podcast: 6 Top Tips

Social media clips have become one of the most effective tools for growing your audience. These short, engaging snippets from your episodes serve as perfect entry points for new listeners while providing shareable content for your existing audience. But creating effective promotional clips isn’t as simple as cutting random segments from your episodes and posting […]

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How to Promote Your Podcast with Guest Appearances

One of the most powerful ways to grow your podcast is surprisingly straightforward: become a guest on other shows. While many creators focus their energy on paid advertising and social media strategies, guest podcasting offers unique advantages that can dramatically accelerate your show’s growth. It requires dedication and preparation, but the long-term benefits make it […]

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Camera Angles You Need to Know for Your Video Podcast

If you’re stepping into the world of video podcasting, there’s one element that can make or break your show’s professional appeal: camera angles. While it might be tempting to point a camera at yourself and start recording, thoughtful camera work can make the difference between amateur and pro production. Camera Angles for Single-Host Shows Incorporating […]

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How to Create a Logo for Your Podcast

Think of your logo as the face of your podcast. It’s often the first thing people see when browsing through podcast directories or scrolling through social media. That’s why it’s one of the core assets of your brand identity. In just a glance, your logo needs to convey the essence of your show, spark curiosity, […]

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What are the Best Keywords for Your Podcast

With millions of podcasts available at listeners’ fingertips, how do you ensure that your show reaches the ears of your ideal audience? The answer lies in a powerful yet often overlooked tool: keywords. They are the bridge between your podcast and potential listeners. What is a Podcast Keyword? Podcast keywords are specific terms that accurately […]

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How to Use Threads to Market Your Podcast

Launched in 2023 as a companion to Instagram, Threads has quickly become a powerful tool for content creators to connect with their followers in a more direct manner. It’s a great platform for promoting your podcast on social media. So, how can you get ahead on this new platform and start making your mark? Let’s […]

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Podcast Your Business helps entrepreneurs and small businesses create podcasts that increase revenue and brand awareness. Each week, Sunny provides practical tips and inspirational stories that motivate you to meet your podcasting goals!

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