Launch & Grow Your Podcast

Blog Posts

See All

Quickstart Guide to Email Marketing for Podcasters in 2024

Email marketing offers a direct line of communication to your listeners’ inboxes, allowing for a deeper level of engagement. It also totally avoids the fluctuations you see with social media algorithms. So, if you get frustrated with one post taking off and then your next not even reaching your core audience, email marketing could be […]

Read More

How to Create a Content Calendar to Schedule Your Podcast Content

If you’re new to podcasting or looking to refine your production process, mastering the art of the content calendar is essential. A content calendar is not just a schedule—it’s the backbone of your podcast’s operational flow, providing structure and foresight to your creative endeavors. But what exactly is a content calendar, and how can it […]

Read More

4 Strategies for Working More Efficiently as a Podcaster

It’s no secret that running a successful podcast takes a lot of work. From outlining and recording episodes to editing and promoting your show, releasing a single episode can easily take over 30 hours of work. And if you’re trying to balance a full-time job on top of creating a podcast, you can see your […]

Read More

Podcast Episodes

See All

What Makes a Podcast Successful?

It’s a new year. It is a time when many people start new podcasts– and experienced podcasters think about what they want for their shows in the year ahead. Regardless of the decisions you make, we all want the same thing…. to have a successful podcast. But., what does that even mean? How do you know if you’ve had success with your podcast? And if you haven’t felt successful, how do you change that around in this new year?

Read More

Tips for Working with Podcast Advertising Agencies

As your podcast starts to grow, you may be thinking about working with podcast advertising agencies to help you connect with brands. Working with agencies can definitely put you in front of brands, but how does this impact your bottom line? And what are some other things you should consider before you sign on the dotted line? Today we’ve got some great tips for working with podcast advertising agencies.

Read More

Creating a Structure for Your Podcast Episodes

If you want listeners to keep coming back and listening to your show, then you need to have a solid episode format. This is the structure for your podcast, and it’s something most people are subconsciously looking for when they’re listening to your show. If you don’t have it, they may stop listening and they may not even know why. Having that structure helps guide your audience through the show so they know what to expect. So, what are the main components of a typical podcast episode, and where do you have some wiggle room so you can still be creative? Today we’re talking about creating a structure or format for your podcast episodes.

Read More

Free Courses

See All

Dynamic Ad Insertion

Learn the benefits of dynamic ad insertion and how you can use it to attract more advertisers and dramatically increase your podcast revenue.

Read More

Plan For Your Podcast

Before you hit that record button, you need to plan for your podcast! Think about your show format and determine what tools you're going to use to bring your podcast to life!

Read More

Prep For Your Podcast

Everything you need to know BEFORE you start your podcast! We'll consider your goals and resources to make sure podcasting is right for you!

Read More

Produce Your Podcast

Ok, now the fun really begins. It's time to put all your prepping and planning into action. You are now ready to start producing your podcast so you can share it with the world!

Read More

Profit with Your Podcast

Yes, it really is possible to have a profitable podcast! But the trick is planning things out beforehand. Learn how to properly format your episodes and how to attract the right advertisers for your show.

Read More

Promote Your Podcast

Your episodes have been produced and now it's time share them and grow your audience. Here are some of the best strategies to promote your podcast!

Read More

Videos

See All

Megaphone Reports: Analyzing Your Podcast Stats | Independent Podcast Network

Megaphone Reports: Analyzing Your Podcast Stats

Even if you’re not a numbers person, it’s important to understand your podcast stats. Knowing how many people are listening, where they’re listening and with what device can help you make educated content and marketing decisions. Learn how you can utilize Megaphone’s statistics and reports to improve the success of your podcast.

Read More

Megaphone Inventory: Viewing Podcast Campaign Spots | Independent Podcast Network

Megaphone Inventory: Viewing Podcast Campaign Spots

Let’s say 10 businesses call you today because they want to advertise on your podcast. All of them are interested in running ads for multiple months during different times of the year. How would you figure that out? It’s time to start really understand what inventory you have on your podcast.

Read More

Megaphone Promos: Scheduling Promos for Your Podcast | IPN | Independent Podcast Network

Megaphone Promos: Scheduling Promos for Your Podcast

The key to really making dynamic ads work for you- is making the best use of all the inventory (ad space) you have available in each of your episodes. If you aren’t running podcast ads to make you money, then you should use that inventory for promotional purposes. Here’s how to schedule and run promos through the Megaphone platform.

Read More

Handouts

See All

Creating Your One-Sheet Media Kit for Your Podcast

Think of your podcast media kit as a resume for your show. It’s basically a snapshot of what someone would need to know about your podcast in order to “invest” in it. That investment could be the time it takes for a guest to record with you, or it could be an important sponsorship deal that helps fund your podcast.

Read More

Pitch Yourself As a Podcast Guest

If you want to appear as a guest on other podcasts, you’ll need to do some outreach. Find podcasts with an audience that could directly benefit from the information you’ll be providing. Do your own homework and research each podcast before you decide to contact them and ask to be a guest on their show. When you’re ready, send them your one sheet and a memorable email.

Read More

Follow our Podcast!

Podcast Your Business helps entrepreneurs and small businesses create podcasts that increase revenue and brand awareness. Each week, Sunny provides practical tips and inspirational stories that motivate you to meet your podcasting goals!

Is Starting A Podcast Best For Your Business?

If you found us through Kajabi University, come get your freebies!

Let's Go!