Launch & Grow Your Podcast

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Understanding Your Analytics: How to Leverage Your Podcast Analytics for Growth

As a podcaster, you know the success of your show requires you to build an audience and create engaging content. But how do you know if your efforts are paying off? By analyzing metrics like downloads, unique listeners, completion rate, and subscriber growth, you can gain valuable insights into your audience and your content. Understanding your analytics can help you identify which episodes are most popular, when your audience is tuning in, and even where they’re located geographically.

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4 Tips to Improve the Sound Quality of Your Podcast

As a podcaster, you don’t want your listeners to have that experience. You want them to hear your message loud and clear, and to keep coming back for more. But with so many factors affecting sound quality, where do you even begin? Don’t worry, we’ve got you covered. In this article, we give you four tips that can help you improve the sound quality of your podcast, no matter your level of experience.

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5 Tips to encourage more effective interviews for your podcast

Do you feel like your guests are just going through the motions instead of bringing their A-game to your show? We feel you! As fellow podcasters, we understand the struggle of creating content that truly resonates with your audience. That’s why we’ve put together this article to help you elevate your interviewing game and produce content that your listeners will love.

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Podcast Episodes

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Is Your Podcast Big Enough for Advertisers?

When is your podcast big enough to get advertisers? This is a question I get all the time. And it’s a tricky answer because technically you can get advertisers on day one of your podcast. Want to find out how?

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How to Promote Your Business Within Your Podcast

You’ve created a podcast for your business. Great! You’re one step further in accomplishing the podcasting goals you’ve set for yourself.  But you don’t want your podcast to be one giant infomercial, right? So, how do you naturally promote yourself without sounding too “salesy” or annoying?  Today we’re talking about strategies for promoting your business within your podcast.

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Podcast Artwork That Really Works!

Picture this. You’re on your favorite podcast app, scrolling through all the possible shows. As you scroll, what are you looking at? You’re looking at the image associated with each podcast, which in the podcasting world is called “podcast artwork”. They say you can’t judge a book by its cover, but that’s exactly what people are doing every day with podcasts. Let’s talk about podcast artwork that really works.

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Free Courses

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Scheduling Podcast Guests

It’s time to grab your calendar and plan your recording dates! That’s fairly easy to do if you’re only recording by yourself, but if you’re recording with guests, I highly recommend you use an online scheduling system so your guests can pick which dates work best for you.

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Podcast Artwork and Graphics

Your artwork is an essential part of your podcast. It’s the first impression people have of your show, so you need to make sure it’s amazing. In this video, we’ll explore things to consider when creating your podcast artwork and I’ll show your firsthand what works, what doesn’t work, and why.

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Podcast Music, Jingles and Sound Effects

Music can make or break your podcast. Whatever music your choose for your podcast, don’t ever use copyright music without permission. It’s just not worth it. But there are some cost-effective ways to get amazing music for your podcast, and it doesn’t have to break the bank.

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Videos

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Why You Should Run Dynamic Ads On Your Podcast

So, you want to make money with your podcast. Well, you’ve got to options for inserting these ads and promos into your podcast. Our network recommends incorporating dynamic ads into your podcast. It takes a little bit of time to set everything up, but once you’ve got a workflow you’ll have the tools you needs to scale your podcast and greatly increase your revenue.

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Megaphone Reports: Analyzing Your Podcast Stats | Independent Podcast Network

Megaphone Reports: Analyzing Your Podcast Stats

Even if you’re not a numbers person, it’s important to understand your podcast stats. Knowing how many people are listening, where they’re listening and with what device can help you make educated content and marketing decisions. Learn how you can utilize Megaphone’s statistics and reports to improve the success of your podcast.

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Megaphone Inventory: Viewing Podcast Campaign Spots | Independent Podcast Network

Megaphone Inventory: Viewing Podcast Campaign Spots

Let’s say 10 businesses call you today because they want to advertise on your podcast. All of them are interested in running ads for multiple months during different times of the year. How would you figure that out? It’s time to start really understand what inventory you have on your podcast.

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Handouts

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6 Steps to Transfer Your Podcast RSS Feed

At some point in your podcast journey, you may decide you want to change podcast host providers. Your podcast host provider is where you publish your podcast, so the idea of switching providers may be a little bit scary. The good news is this is a simple process that can be done without losing your podcast audience.

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Producing Podcast Promos

Promos are a great way to get people interested in your podcast. The idea is to give them a snapshot of what your show is about so they can decide whether or not it’s a good fit for them. You can also use exchange promos with other podcasts that share a similar demographic.

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Free Podcast Launch Guide: Everything You Need To Start Your Podcast

Ok, go-getter! Let’s break down all the essential steps needed in order to launch your podcast. We recommend downloading a copy of our checklist so you have the satisfaction of checking things off as you complete each step! We also recommend you get our customized Podcast Launch Guide Trello template that has these exact same steps but in a digital format.

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Podcast Your Business helps entrepreneurs and small businesses create podcasts that increase revenue and brand awareness. Each week, Sunny provides practical tips and inspirational stories that motivate you to meet your podcasting goals!

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