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Launch & Grow | Podcast Episodes | February 3rd 2023

Should You Have An Audio Or Video Podcast?

Video seems to be all the rage today. And a lot of podcasters are being encouraged to record video as well. But is video best for your podcast? How are audio and video podcasts different? What are some of the things you should consider? Because this is not a one size fits all situation. Today we’re discussing whether or not you should have an audio or video podcast.

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Launch & Grow | Podcast Episodes | January 26th 2023

Get Your Podcast on Apple, Spotify, and Google

You can have the most amazing podcast in the world, but if no one knows about it, you’re probably not going to achieve your goals. Distribution of your podcast is super important. Today we’re talking about how to get your podcast on Apple, Spotify, and Google as well as some of the smaller distribution sites. 

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Launch & Grow | Podcast Episodes | January 19th 2023

Understanding Your Audience For Your Podcast

We create episodes and we release them to the world- but who are you actually talking to? You’d be amazed at how many podcasters really haven’t thought about it this question. Not only do you want listeners, but you want the right listeners. And that starts with you- because you’re creating the content.

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Podcast

Launch & Grow | Podcast Episodes | January 12th 2023

Ways to Spice Up Your Podcast with Music

Music is the glue that holds your podcast together. Do it wrong, or fail to use music at all, and your audience may feel like something is off- even if they can’t quite put their finger on what it is. Personally, I believe music is a must for your podcast. So, let’s talk about ways you can spice things up.

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Podcast

Launch & Grow | Podcast Episodes | January 5th 2023

Should You Hire a Podcast Editor?

Based on my experience, it’s the biggest thing holding most people back from podcasting.  If you don’t love to edit, then it’s kind of a pain, even if you have a really simple recording set-up with only a couple of tracks.  But what happens when there’s an issue with your audio? A faint hum in your audio line, or a guest whose favorite word seems to be “um”.  Should you tackle the editing beast by yourself, or hire a podcast editor?

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Podcast

Launch & Grow | Podcast Episodes | December 29th 2022

Does Your Podcast Need a Website?

Get a home base for your podcast You’ve got your podcast, great! Now, where do you put it? Sure, you’ll submit to major distribution sites like Apple Podcasts, Spotify, and Google Podcasts, but don’t you need a website as well? A place where you can put extra content and perhaps even start ranking for popular […]

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Podcast

Launch & Grow | Podcast Episodes | December 22nd 2022

How to Discover and Research New Podcasts

If you’re thinking about starting a podcast, one of the first things you should do is RESEARCH. How do you find these great podcasts, and what questions should you be asking yourself to make sure you have all the information you need? Today we’re talking all about how to discover and research new podcasts.

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Podcast

Launch & Grow | Podcast Episodes | December 8th 2022

How To Write the Best Podcast Ads

make your podcast ads memorable You’re listening to your favorite podcast, and then boom, all of a sudden you’re hit with a podcast ad. Most of us “put up” with ads because we want to support the shows we’re listening to… but I think there’s a better way. What if ads were actually entertaining? You […]

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Podcast

Launch & Grow | Podcast Episodes | November 24th 2022

Make Your Podcast SEO-Friendly

It would be nice if every podcast had a robust marketing budget to help get the word out about their show. But the reality is, most don’t.  Yeah, you can promote to your client list and share some stuff on social. But you really want podcast audiences to know about your content, and that’s where SEO, search engine optimization, matters. So how do you make your podcast appear in the search results?

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Podcast

Launch & Grow | Podcast Episodes | November 11th 2022

Why Your Podcast Episodes Need a Script or Outline

Whenever you’re presenting content, it’s a good idea to be prepared, right? Even if you know your topic really well,  your environment may be different, you may be speaking to a different audience. Well, creating content for your podcast is no different.  You are the expert and you’re representing your business.

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Podcast

Launch & Grow | Podcast Episodes | November 3rd 2022

Change Your Podcast Host Provider (Without Losing Your Audience)

If you have a podcast, you need a podcast host provider. And not all providers are created equal. The provider you start with may be exactly what you need in the beginning… but you may need to swap podcast host providers as the needs of your podcast change. So, how do you make this switch as seamless as possible? And what are some common mistakes podcasters make during this transition?

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Podcast

Launch & Grow | Podcast Episodes | October 27th 2022

Why Bulk-Recording Your Podcast Saves Time and Money

Improve the Effectiveness of Your Podcast Recordings As a business owner, there are two things I’m always trying to save..TIME and MONEY. Time because it’s precious, you can’t get any more of it. And money because that’s what makes the world go round. In podcasting, one way to save time and money is by bulk-recording […]

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Podcast

Launch & Grow | Podcast Episodes | October 20th 2022

Start Your Podcast for $250 or Less

Most businesses have a budget – something you reflect on throughout the year to make sure your business stays “in the black”. It’s essential, right? Your podcast needs a budget as well. And you don’t have to break the bank. But some things you don’t want to skimp out on. Today you’ll learn how to start your podcast for $250 or less.

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Podcast

Launch & Grow | Podcast Episodes | October 13th 2022

How I 10x’d My Podcast Revenue

Sometimes in business, you have one of those magical moments. I call them “lightbulb moments”. You’re plugging away at something and then BOOM, the light comes on. You’ve figured something out. This is how I felt when I first started making money with my podcasts.

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Podcast Your Business helps entrepreneurs and small businesses create podcasts that increase revenue and brand awareness. Each week, Sunny provides practical tips and inspirational stories that motivate you to meet your podcasting goals!

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