what’s the best way to work with brands?
You’ve been investing time and energy into your show… and now it’s time to make some money for all your hard work. Most podcasters automatically think about working with advertisers and creating commercial spots for their podcasts. You could do that, but you could also focus more on getting sponsors for your podcast. So, what’s the difference between sponsors and advertisers and how do you know what’s best for your show?
Here’s what we’re talking about today…
- The difference between sponsors and advertisers
- How sponsorship and advertising options work within podcasting
- How to know which option is best for your show
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Episode Transcript
0:00
Have you been investing time and energy into your show? And now it’s time to make some money for all of your hard work? Most podcasters automatically think about working with advertisers and creating commercial spots for their podcast. And you could do that. But you could also focus on getting sponsors for your podcast. So what’s the difference between sponsors and advertisers? And how do you know what’s best for your show? That’s the focus of today’s episode. Take it away, Mr. radio man. Podcast Your Business.
0:40
Hello, and welcome to another episode of podcast your business. I’m Sunny Gault. I’m a podcast coach and mentor who has been podcasting for a crazy number of years we are at year 17. I believe I kind of lose track. But I’m also the founder and CEO of Independent Podcast Network. I would...
