Most profitable podcasts are making money by selling their own products and services. It makes sense because the whole episode is your way of telling people why they should listen and invest in what you have to offer. So, what are some things to keep in mind when you’re creating ads for yourself? What works for listeners and what typically falls flat?
We know you love your podcast and want to make it even better. That’s where sponsorships come in—they can bring you more money, more exposure, and exciting collaborations. But how do you make sure you get the best deals? In this article, we’re going to break it down for you in simple terms. We’ll show […]
Establishing a format for your podcast is essential if you’re planning to work with advertisers, or you want to promote your own products and services. Where you put these ads is just as important as what you say in these ads. And the most popular places to insert ads and promos are either in the mid-roll spot or as an RSS ad drop. Today you’ll learn more about how you can effectively use these locations to help spread your message to the world.
Interested in selling products and services on your podcast? This could be your own products and services or someone else’s. Well, to do that, you’ll need to determine if these ads will be “baked in” to your podcast, which means they are physically edited into your show. Or if you want to use “dynamic insertion” which uses technology to insert the ads into your show.
Turning your passion project into a revenue-generating podcast is one of the most difficult steps in podcasting. Advertising networks can help open this door and put your podcast on a path of success. These networks connect podcasters with a wide variety of advertisers, allowing you to monetize your show. But, what is an advertising network […]
As a podcaster, you want as many people as possible to have access to your show and the content you’re talking about. And one strategy for doing this is creating transcripts for your episodes. Yes, it takes a little bit of time and money, but it’s totally worth it. And today we’re going to talk about all the benefits.
Podcast Your Business helps entrepreneurs and small businesses create podcasts that increase revenue and brand awareness. Each week, Sunny provides practical tips and inspirational stories that motivate you to meet your podcasting goals!
If you found us through Kajabi University, come get your freebies!
