Scripts provide significant value in recording and production, as they give the performer a detailed progression for how to convey a thought or idea. While your favorite podcast might seem unscripted, even the largest podcasts use a script or outline for at least portions of their shows. A script can leave room for improvisation to make the show feel more conversational.
Even though podcasting is still a relatively new medium, there is already a profusion of conventional thinking in advertising within podcasts. This conventional thinking of how to advertise within a podcast stems from best practices within similar advertising mediums such as blog posts and talk shows. However, podcasting is a different platform with a different audience, so we must keep experimenting to find more effective podcast advertising tactics.
As recently as a few years ago, podcasts and other audio material were not considered SEO assets. Influencers primarily used podcasting to expand their audience, promote knowledge, and connect with other professionals in the field. This all changed in 2019 when Google confirmed podcasts would be indexed. In this article, we’ll be discussing why SEO is becoming essential for finding success in your podcast and 6 SEO best practices.
A successful podcast starts with the right podcast gear. In the past, you could get by with a recording from an online meeting platform, such as Skype or Zoom, but in today’s competitive situation, your sound quality needs to be good. The good news is you don’t have to break the bank or mortgage your home to get exactly what you need.
If you’re a podcaster, sooner or later you’ll want to start making some money with your show. Working with advertisers is one way to offset the costs of producing your show, and can even lead to higher quality content. But how do you go about finding advertisers? And what should you look for in an advertiser?
If you’re a fan of podcasts, you’ve probably thought about being a guest on one. After all, it’s a great way to share your ideas with a larger audience. But how do you become a guest on other people’s podcasts? And what should you do to make the most of the opportunity? In this post, we’ll share some tips for becoming a great podcast guest!
Podcast Your Business helps entrepreneurs and small businesses create podcasts that increase revenue and brand awareness. Each week, Sunny provides practical tips and inspirational stories that motivate you to meet your podcasting goals!
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