X is a powerhouse platform that offers incredible opportunities for podcasters to connect with potential listeners, engage with their audience, and build a thriving community around their show. But here’s the thing, just having a presence on X isn’t enough. To really make an impact and grow your podcast audience, you need a solid strategy […]
With billions of active users, Instagram is like the ultimate fan convention, and it’s happening 24/7. It’s the perfect place to mingle, share your stories, and find those folks who’ll love your podcast as much as you do. Promoting your podcast on Instagram is more than just boosting numbers. It’s about making waves in the […]
Email marketing offers a direct line of communication to your listeners’ inboxes, allowing for a deeper level of engagement. It also totally avoids the fluctuations you see with social media algorithms. So, if you get frustrated with one post taking off and then your next not even reaching your core audience, email marketing could be […]
Podcast Monetization / Podcast Promotion
You’ve worked to create your podcast, and now you’re looking at the next big step: getting those listener numbers to climb. Then, all of a sudden, someone dms you on Instagram offering to become your podcast promoter. It’s tempting, right? A little help to spread the word could do wonders for your podcast and the […]
Podcast Planning / Podcast Promotion
Now, turn that mirror around and let your listeners have a peek. They’re the heart and soul of your show, right? So, catch up with them. Send out a survey, strike up a convo on social media, or sift through those reviews. Their two cents can make your rebrand worth millions. Here’s a pro tip: […]
Connecting with your audience is the cornerstone of growth and success in the podcasting industry. A giveaway can help you deepen your audience connection by adding an extra layer of excitement for your current fans while drawing in a fresh crowd of new listeners. But, is it the right move for your podcast? What Does […]
Podcast Planning / Podcast Promotion
Consistency keeps your listeners eager and waiting for each new episode like it’s the latest binge-worthy TV show. But let’s be real, hitting that publish button on schedule can sometimes feel impossible. Whether you just weren’t feeling it that week or something else took your attention, sticking to a consistent release schedule is a real […]
Podcast Monetization / Podcast Promotion
If you’re looking to give your podcast that extra oomph, you’re in the right spot. We’re not just talking about slapping your logo on a mug; we’re diving into the nitty-gritty of using merch to ramp up your podcast’s growth. So, are you ready to get your merch game on point? Let’s roll up our […]
Podcast Monetization / Podcast Production / Podcast Promotion
Have You Noticed a Sharp Drop in Your Apple Podcast Download Numbers? Here’s the deal: Apple has tweaked how automatic downloads work in its Podcasts app. This might sound like tech jargon, but it can greatly impact your download numbers. Changes like this aren’t always a bad thing. They can open up new ways to […]
Podcast Monetization / Podcast Promotion
With the right strategy, a unique voice, and a dash of patience, your business can still make waves in the vast ocean of podcasting. In this guide, we’ll walk you through the current state of podcasting for businesses, the benefits it can bring, and how you can make your podcast stand out. Then, we’ll give […]
Podcast Monetization / Podcast Promotion
Creating merch for your podcast can feel overwhelming at first. There’s a lot to consider—from understanding your audience and designing items they’ll love, to finding a manufacturer and creating an online store. But don’t worry, we’re here to guide you through each step of the process. Step #1: Understand Your Audience Before you dive headfirst […]
Like most creative careers, podcasters rely on connections. While you might be a solo act when it comes to recording your show, remember that you’re part of a vibrant, diverse, and supportive community of podcasters. Joining the podcasting community opens up new opportunities for your podcasting career. But, where do you find podcasting communities to […]
Podcast Production / Podcast Promotion
With so many social media platforms out there, how do you choose where to focus your social media marketing efforts? Well, the latest data suggests Instagram Reels offer a way to reach a massive audience even with a low follower count. But, where do you start? How do you navigate the new world of Instagram […]
Cross-promoting your podcast is one of the most effective strategies to grow your audience. It’s a simple concept—collaborating with other podcasters to promote each other’s shows—but it can yield significant results. In this article, we’ll delve into four online resources that you can use to create your first successful cross-promotion campaign. Curious Minds Cross Promotion […]
Bringing guests onto your podcast not only brings their expertise to the conversation. They also diversify your content, expand your reach, and enhance your podcast’s credibility. But, finding the right guests can be a challenging process riddled with scheduling conflicts and last-minute cancellations. To make this process easier, you can use online platforms specifically created […]
Podcast Production / Podcast Promotion
As a podcaster, one of your main goals is to grow your audience and engage your listeners naturally. That’s where cross-promotion can help. Cross-promotion is a cooperative marketing strategy where two or more podcasts promote each other to their respective audiences. This makes it a natural way to expose your content to a new audience […]
Podcast Production / Podcast Promotion
Audiograms are more than just audio clips. They’re audio files transformed into dynamic, shareable video content, adding a visual dimension to your podcasts. In a digital landscape where visual content often gets more attention, audiograms offer a unique way for your podcast to cut through the noise. By creating an audiogram, you’re not only sharing […]
While it can seem like streams and downloads refer to the same thing, someone listening to your podcast. But, there’s a stark difference between how podcasting platforms count a stream compared to a download. So, let’s start with the basics. Streams are the number of listeners who play a podcast directly from an app or […]
Podcast Your Business helps entrepreneurs and small businesses create podcasts that increase revenue and brand awareness. Each week, Sunny provides practical tips and inspirational stories that motivate you to meet your podcasting goals!
If you found us through Kajabi University, come get your freebies!
